Client case · Cultural institution
Cultural institution: Ad Grants put to work
A cultural institution used less than 30% of its free Google ad budget. Now the account steers on ticket sales.
Client case
Result 82 Ticket purchases measured in the first period
The challenge
Every month the institution received free advertising budget from Google (Ad Grants), but used less than 30% of it, and ticket sales were not being measured.
Our approach
Next client case Maternity platform: 37% cheaper per conversion -
Got ticket sales tracking working.
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Rebuilt the account, in several languages.
Result
- Ticket purchases measured in the first period
- 82
- Value of those purchases
- almost €1,935